Find Your Big Idea
No money? You really CAN start a business RIGHT NOW.
How to Start a Business with Little (or NO) Money Hey there! If you’re reading this, chances are you’ve been dreaming about starting your own business but maybe haven’t taken the plunge yet. Maybe you’re feeling a bit scared, or perhaps you think it’s not the right time. I get it – starting a business…
Read MoreWhy “someday” is hazardous to your health – and wealth.
Is it EVER exactly right time to do anything important in your life? We all know someone who waited for the right time to do something. They always have an excuse. The bigger the decision, the more excuses and the greater the chance that they put off their dreams until “someday.” I can’t have…
Read MoreHow to add the “secret sauce” for your business.
What turns an ordinary recipe into something extraordinary? A dash of the unexpected. A bit of “secret sauce.” As a business owner, it can be hard to get the attention of your audience. There is a LOT of noise out there. To get noticed, one of your biggest assets can be your authenticity – and…
Read MoreHow can your business tap into the holidays? Hint: It’s easier – and more profitable – than you think.
Regardless of what your business sells, offering seasonal-, holiday-, or event-themed promotions can help drive sales. Your business can tap into the Christmas, Valentine’s Day, Black Friday, Cinco de Mayo, Chinese Lunar New Year, Back-to-School, Easter holiday promotion, and many other local, cultural, and regional holidays. Why would you want to promote your business when…
Read MoreUnlock Nike, Spanx, and Starbucks’ Secrets to Greatness – Right Now!
What does your new (or not yet) business have in common with Nike, Spanx, Amazon, and Stonewall kitchen? A lot actually. Each of those businesses started with someone having a crazy idea and chasing their vision. (BTW: readi to the end to find out one more amazing fact about each business) Spanx: From Fax machines to…
Read MoreAre you using this valuable resource? Your customers are a hidden asset waiting to be tapped.
What if you could assemble a room of experts on your products and services? People who know the ins and outs of every bit of your product. The good news is that you already know your experts. Your best experts are your customers. Asking for customer feedback is easier than you think. Customers are experts…
Read MoreWhen customers look online, are they finding your business?
When potential customers are in the research phase of buying, they often search online to educate themselves. It’s your mission to be the source of answers everywhere they look. Let’s say you sell motor scooters. Before they purchase, your customers are probably searching Google with questions such as: What are the advantages of electric vs.…
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