Browne & Company Blog
How to Leverage the Power (and Profit) of Email Marketing
In our fast-paced digital world, getting swept up in the latest social media trends and flashy marketing tactics is easy. You’ve heard the hype: The money is in TikTok! Make dance videos about your product! You MUST create at least 18 pieces of content a day for FB if you want eyeballs! But there’s one…
No money? You really CAN start a business RIGHT NOW.
How to Start a Business with Little (or NO) Money Hey there! If you’re reading this, chances are you’ve been dreaming about starting your own business but maybe haven’t taken the plunge yet. Maybe you’re feeling a bit scared, or perhaps you think it’s not the right time. I get it – starting a business…
Surprise! Email is *still* your best ROI for advertising
The Undeniable Power of Email Marketing in the Digital Age Hey there! In our fast-paced digital world, it’s easy to get swept up in the latest social media trends and flashy marketing tactics. But there’s one old-school method that still packs a serious punch: email marketing. You might be wondering, is email marketing worth it?…
Need new customers? Find high-value prospects NOW.
Need more high-value customers? Make a plan and find them fast. Instead of waiting for prospects to find you, why not go out and find them? If you sell a high-value product or service, finding prospects and audiences can be challenging unless you know where to look. There are lots of “watering holes” where your…
Go on the HUNT for new customers
Did you know that lions are smart hunters? Lions do not possess the keenest senses in the animal kingdom. Many other animals (including the animals that the lions are hunting) are bigger or stronger or have a keener sense of smell. What lions lack in physical ability, they make up for in other ways. Their…
Do you confuse your customers? Do This Instead – Starting NOW!
Listen to Your Customers and Use Their Language Why you MUST listen to your customers, tune your sales pitch to your customer’s expectations, and use their language. Do you speak in acronyms and jargon to show off your expertise? Business owners often get caught up in their industry jargon and technical terms. Instead of impressing…
“Steal” From Your Competitors Starting NOW – It’s LEGAL and ETHICAL
Do you have a competitor who seems to always be #1 in your market? Want to figure out what their “secret sauce” is? Learn how to “steal” what they are doing! Figure out how to replicate or adapt it- or even better, improve the process and beat your competition! Using these tips, you can dig…
Why Outsourcing is the SECRET ingredient for successful businesses.
Have you found a new product or service that you want to add – but you don’t have the time or resources? Adding new services your business sells and fulfills itself can be a great idea, but it’s not always practical. Perhaps clients are asking for a service or product you don’t provide, and you…
Leverage pricing psychology to supercharge your PROFIT – NOW!
There’s a lot of psychology when selling. Your customers are influenced when you present your price and the context around your pricing. Simple shifts in how you price and present can make a major difference in your profits. To effectively use pricing psychology, you need to understand the following: You must understand your audience AND…
Want to PROFIT? Understand the difference between SALES and MARKETING
Many businesses use the terms sales and marketing almost interchangeably. While related, sales and marketing have different aims and mindsets. Although closely related, sales and marketing are two distinct facets of business that serve different purposes and employ different strategies. Making the distinction can help you with both. How marketing and sales are different. Objective:…
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Watch Your Fave Shows AND Make Money? Here’s the Surprising Hack.
It can’t possibly be this easy to make money….can it? Meet Sara. She’s a busy mom with two very active kids and a part-time job that takes up way too much of what little free time she has. Sara loves her quiet evenings on the couch after the kids are in bed. She curls up…
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Hustle Hack #40: Create Once – Republish Everywhere
Create Once, Publish Everywhere One of the biggest time-wasters for new affiliates is treating every platform like it needs brand-new content. The truth? You don’t need to reinvent the wheel – you need to repurpose it. Here’s how it works: 👉 Start with one core piece of content. Write a blog post, record a quick…
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Hustle Hack #39: Write Like You Talk
Write Like You Talk With all the auto-generated AI (crap) content being generated, your audience is well-tuned to authenticity. And – spoiler alert – most AI-generated content sounds like your 8th-grade English teacher translated by someone whose first language is not English. Ok. Only a little bit. However, if your content sounds stiff or is…
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Hustle Hack #38: Schedule for the WIN
Schedule for the WIN “I’ll post later” is the kiss of death for consistency. Life gets in the way. Kids get sick. Dinner burns. Suddenly, “later” never happens. There are several solutions: Schedule your content using built-in tools such as Meta Planner for FB + IG. Schedule using platform-specific tools such as Tailwind for Pinterest.…
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Hustle Hack #37: The “3-Question Test” Your Content MUST Pass
The “3 Question” Test Before Hitting Publish Ever post something and later think, “Oops, that didn’t land”? Or you post and the only comments are from confused readers? Avoid that mistake with the 3 Question Test. Before you hit publish, ask: 1️⃣ Does this solve a problem? Every piece of content should make life easier for…
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Hustle Hack #36: Batch for Outreach
Batch Your Graphics for Bigger Reach Creating one pin, one IG post, one FB graphic at a time is like doing laundry one sock at a time – inefficient and exhausting. And it keeps your social outreach in the slow lane. While you might wish to have a more curated, intentional social persona, your business…
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Hustle Hack #35: One Link Rule
The “One Link” Rule Here’s a hard truth: too many links = no clicks. It’s called “decision fatigue.” When you throw 5 different affiliate links into one piece of content, your audience freezes. Which link is the best? Should they click the software or the book? Instead of choosing one, they choose none. Solution: stick…
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Hustle Hack #34: Templates For The Win
Use Templates, Not Blank Pages Starting from scratch is exhausting. And here’s the thing: you don’t have to. Professional marketers, copywriters, and even bestselling authors rely on templates. Why? Because structure creates freedom. Think of a template like a recipe. The ingredients (your words) change, but the framework stays the same. For example, every chocolate…
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Hustle Hack #33: Five Minute Content Creation
The 5-Minute Rule for Affiliate Writing Blank page paralysis is real. You open your laptop, ready to write, and suddenly you find yourself scrolling Facebook, reorganizing your sock drawer, or Googling “what’s for dinner.” Here’s the fix: the 5-Minute Rule. Set a timer for 5 minutes and just write – no editing, no deleting, no…
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