donuts from a profitable business that understands customer motives

Do You Understand Your Customers’ Buying Motives? Learn NOW!

It’s Sunday morning… I take my dog and head out for our walk. On the way back, I stop at Lyndell’s Bakery Lyndells, an old-school place in Somerville, MA, where you grab a paper number from the 1950’s dispenser by the door. The 1960’s curved glass cases display cakes, Italian cookies, pies, cakes, cannolis, and…

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woman building her profitable business with a killer marketing message

Unlock a Killer Marketing Message: Follow These SIX STEPS Now!

When it comes to profitable businesses, one of the biggest drivers to gaining audience share is how well your audience understands your messaging. Your messaging can make your customers brand loyalists and directly affect a campaign’s effectiveness – if you get it right. Being on point with your marketing messaging can affect how your audience…

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