Posts Tagged ‘Online Business Startup’
Why should you add a loyalty program? More profits and better customer engagement.
Most loyalty programs reward customers when they regularly buy from a business or have purchased a certain amount. The rewards program can offer free products, discounted future purchases, early bird ticket access, skip-the-line service, or a VIP service level. It makes customers feel special and rewards them for their continued business. A loyalty rewards program…
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The Truth About Using AI to Write Content
Can YOU use AI to save time, create faster, and stay ahead—without losing your mind? YES.
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You can find out right now what your customers want to buy, if you do this one thing.
Too often, business owners do all the talking and none of the listening. After all, we are the experts in our products and services. We get wrapped up in following our internal sales script and often forget to pick up on the cues that what we are trying to sell may not match our customers’…
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Build your brand message, and watch your profits SOAR.
If you want to add fuel to your bottom line, the fastest path is through your marketing message. However, crafting a message that resonates with your audience can be difficult – and a lot of trial and error. It can be challenging to create an ideal on-target message that hits your audience’s pain points, highlights…
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Are you using this valuable resource? Your customers are a hidden asset waiting to be tapped.
What if you could assemble a room of experts on your products and services? People who know the ins and outs of every bit of your product. The good news is that you already know your experts. Your best experts are your customers. Asking for customer feedback is easier than you think. Customers are experts…
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Demystifying Sales and Marketing: What You Need to Know
Many businesses use the terms sales and marketing almost interchangeably. While related, sales and marketing have different aims and mindsets. Although closely related, sales and marketing are two distinct facets of business that serve different purposes and employ different strategies. Making the distinction can help you with both. How marketing and sales are different Objective:…
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Elevate Your Brand: 11 Essential Steps You Need to Take Now
Tip #1: Use consistent brand visuals. Visuals register with the brain first, so a consumer should first see a consistent brand look. Brand EVERYTHING the same way. Think of Coca-Cola or Apple. They look very different—Coke’s red, swoopy logo versus Apple’s Zen bluish-silver website. Both are successful. Both send a consistent visual message that goes…
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Secure Your Future: Easy Steps to Consistent Income
The question I get most from clients is how to create consistent income. I get this from my clients, entrepreneurs, and creatives. The industry doesn’t matter; the idea of having reliable income does. Ready for the big secret? The path to consistent income comes from consistent marketing. Not so revolutionary. Coca-Cola, Toyota, and Netflix spend…
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When You Specialize You Unlock the Path to Greater Income
Think of your own life. Your doctor may refer you to an orthopedic surgeon to help you solve back problems. If you’re rewiring your house, you call an electrician, not a handyman. Are you building a skyscraper? You’ll hire an architect who has won awards for their tall buildings, not a local homebuilder. These specialists…
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Rise to the Top: Proven Strategies for Aspiring Female Entrepreneurs
In recent years, there has been a significant increase in the number of women starting new businesses. According to American Express, women-owned businesses grew by 58% from 2007 to 2018, more than twice the rate of all businesses. So what’s behind this trend? Better education: According to the National Women’s Business Council, women now earn…
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