woman building a profitable business using 11 essential steps

Elevate Your Brand: 11 Essential Steps You Need to Take Now

Tip #1: Use consistent brand visuals. Visuals register with the brain first, so a consumer should first see a consistent brand look. Brand EVERYTHING the same way. Think of Coca-Cola or Apple. They look very different—Coke’s red, swoopy logo versus Apple’s Zen bluish-silver website. Both are successful. Both send a consistent visual message that goes…

Read More
woman building her profitable dream business without overwhelm

Overcome Overwhelm: How to Build Your Dream Business Step-by-Step

When we hand a child a violin for the very first time, we don’t expect them to map out their worldwide concert tour.   We don’t hand a kid their first pair of ice skates and start talking about preparing for the next Olympic games. Yet that’s what we often expect of new business owners.…

Read More
woman building her profitable business with a killer marketing message

Unlock a Killer Marketing Message: Follow These SIX STEPS Now!

When it comes to profitable businesses, one of the biggest drivers to gaining audience share is how well your audience understands your messaging. Your messaging can make your customers brand loyalists and directly affect a campaign’s effectiveness – if you get it right. Being on point with your marketing messaging can affect how your audience…

Read More